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The 1920s Boom

Between 1922 and 1929 the annual GNP of the USA increased by 40%. The average income per head increased by 27%.

 

FEATURES OF THE BOOM [CI SUCCESS]

a. Consumer boom – growth of personal possessions (c.f. Woolworths, , commercial travellers).

b. Innovation in production methods – especially in the motor industry (by 1925 Ford were producing a car every 10 seconds); this pushed down prices and made goods more accessible for ordinary people (the ‘’ cost $850 in 1910, only $295 in 1920).

c. Synthetics – the invention of (the first plastic), cellophane and nylon - and chemicals.

d. Upsurge in car ownership – esp. the Ford Model T; 15 million had been produced by 1927, and the number of Americans owning cars rose from 8 to 23 million.

e. Consumer /electrical goods – fridges, washing machines, dishwashers, vacuum cleaners, record players.

f. Communications revolution – number of telephones doubled/ number of increased from 60,000 to 10 million.

g. Entertainment industry – Hollywood, Charlie Chaplin, the ‘’ and cinemas, jazz clubs and speakeasies.

h. Stock market – Wall Street boomed (a '' market) with many people buying shares to make a profit. Many new businesses were '' on the stock market.

i. Skyscrapers, highways and urban development.

 

WHY INDUSTRY BOOMED [PAT GOT CASH]

a. Population – growing rapidly increased demand for consumer goods.

b. Abundant raw materials – esp. coal, iron and oil – allowed cheap production.

c. Tariffs – protected American industry from competition.

d. Government – the government relaxed regulations and reduced taxes (this is called ‘’).

e. Opportunities of New Technology – e.g. electrical goods, radio, film, nylon.

f. Techniques of production – Ford’s Assembly line method, and Frederick Taylor’s .

g. Cycle of prosperity – increased prosperity increased prosperity.

h. Advertising – e.g. billboards, radio commercials.

i. Sales methods – e.g. commercial travellers, , chain stores such as Woolworths.

j. Hire Purchase – allowed people to buy now, pay later.